Free PDF The Disney Way: Harnessing the Management Secrets of Disney in Your Company, Third Edition
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The Disney Way: Harnessing the Management Secrets of Disney in Your Company, Third Edition
Free PDF The Disney Way: Harnessing the Management Secrets of Disney in Your Company, Third Edition
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"Dream, Believe, Dare, Do...."
Though four simple words, this carefully crafted credo lies at the heart of Walt Disney's enviable empire and has led The Walt Disney Company to prosperity for decades.
As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pillared credo to support any business, drive any team, and guide any leader to create immeasurable success.
Profiling a new set of diverse organizations - such as TYRA Beauty; Rainbow Babies & Children's Hospital; Ottawa County, Michigan; and Science Center of Iowa - the authors show how companies of any size, whether an entrepreneurial start-up or a Fortune 500, can reach their utmost potential by embracing Walt Disney's techniques to create a consumer-centric culture. They provide step-by-step actions on how to:
Find out why Walt Disney's Dream, Believe, Dare, Do principles continue to redefine the nature of business and revolutionize the art of management, and learn how to implement them in your own organization.
Product details
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Audible Audiobook
Listening Length: 11 hours and 43 minutes
Program Type: Audiobook
Version: Unabridged
Publisher: McGraw-Hill Education
Audible.com Release Date: June 21, 2016
Whispersync for Voice: Ready
Language: English, English
ASIN: B01HBYDZ86
Amazon Best Sellers Rank:
The Disney Way provides a fantastic means for jump-starting any organizations customer service approach. This book provides the foundation for implementing a customer centric cultural transformation that will run deep within your organization, and that will provide for long-term changes. This is not simply about sprinkling a bit of magic on the outside and hoping that it holds. The Disney Way starts with buy-in from leadership, invites front-line employees to develop a foundation, and leaves employees with the fundamentals necessary to make positive customer oriented decisions. Bill and Lynn do a great job presenting Disney's key principles to success, and mixing in many examples from the companies they have worked with in a way that is easily digested and makes clear the reward of the long-term commitment needed for execution. This new edition is made better by the addition of government organizations. Having spoken with Ottawa County and seen their customer service first-hand in preparing our own organization, I can assure you the chapter is no exaggeration of how profound an impact the Disney Way can have. Thank you for another great book!
This book has some great tidbits but I found overall that the book sounded more like a sales pitch. I had many moments where they touched on something interesting but left off with a "if you want to know more, you should participate in the retreat!" Type passage.
I just got done reading, this book.I felt that it wasn't really great at all. Good maybe, OK maybe, but not great.Its mostly a few sparse pages of some Disney history and and anecdotal stuff (which i wanted to read a lot more of)And the rest are these droning accounts from other "successful" companies in a wide array of industries. supposedly shaping their style after Disney Co.Lots and lots of case studies and the one discussed in the most detail of them all is the "whirlpool no frost" team. Don't get me wrong its a great account that they use to tie into the book. using the whole DREAM, BELIEVE, DARE, DO. principles that Walt Disney pioneered so long ago. This along with several other examples of companies adopting these really great principles.My problem with it was that it got very boring as it slugged on and on about whirlpool more than any other company. The other thing i found disappointing was how it seemed after the first chapter that the book wasn't even about Disney anymore, but more about these other handful of companies that the authors decided they wanted to stroke ever so vigorously.It went on to espouse the virtues of Disney Co. and what a fantastic place to work, and grow your career, etc. If only more companies would take a page from Disney's book then the world would be a better place so on and so on.Like I said this is an average book not totally terrible , and its a worth while read i think if you could get through it in one sitting. Since i couldn't though, it got to be very preachy and boring to me.I am a huge fan of all things Disney and in my opinion may even be a little biased because I do believe in the principles discussed in the book, and generally used to love WDW. But having recently made a trip to the Magic Kingdom Several months ago. I have to tell you that I did not see any of those principles being practiced anywhere. And other than a boring book, that is what stands out to me the most - the actual REAL live customer experience. and it was a BAD one!In one of the last chapter of the book, they begin to vilify (as with any Disney story it seemed appropriate to have a villain.) Michael Eisner and how he was both the savior of the company but ultimately led to its degradation as well. And while all that is probably true, i still didn't see much of a difference in quality or service the last time i visited the park. I was actually quite disappointed. What does this have to do with this book though?Well i think ts all a bunch of hyped up baloney is what. Anybody can interview PR reps and read press releases, and copy and paste a companies corp. philosophy, bio and make a good story out of it. Anybody can interview CEO's and COO's and say "well we now we have a clear picture of this company and their culture their values." But it would be a lie.I was not impressed with the promotion job the authors performed while sounding the trumpet for all of these other companies and while it all sounds like they are leading the revolution to a shift in corporate culture, the truth is all this book did was paint a pretty picture of principles not practice. And anybody can sell that story, I on the other hand want to hear the REAL story. The REAL successes and The REAL failures, and the REAL state of things.This book did one thing very well. Like Disney is took us to a world of fantasy and wonder. As it showed us examples of a bunch of other people supposedly applying the Disney Way. No where in the book does it say however " we modeled this or that after Walt Disney, and Disney Co."It paints this nice picture of a world where companies put their employees and teams first, and a commitment, a real commitment to quality and ultimately the consumer first. The truth; however is less appealing, just as my recent unpleasant visit to Disney proved. In the REAL world, things aren't as nice as in the stories.So to wrap this up, as I stated earlier. Its not a Bad book at all. Its just not a Great book either. its O.K., It's mediocre at best. It's a cheap - thrown together fluff job with fancy trimmings and a shiny foil wrapping. like most things we buy now days. DON'T BELIEVE THE HYPE!(I know no companies perfect, OK i get it.) However we as consumers and as a nation need to start demanding "Don't just Tell me, Don't just Sell me, instead Show me what your really about, Prove it!." Put your money where your mouth is and we'll see who's telling the truth. everything else is just hot-aired waste of time! Like This Book Was For Me.
I have to start by saying I am a sucker for business stories that are well written and capture the journey of a company...through good and bad. This book takes the Disney story to a new level by providing tangible learnings and practices that are shared in an easy to understand manner. In fact, I can say that this book has contributed to the success of our company by providing some real tools we implemented almost immediately.But don't take my word for it. Here is the real bones of why you need this book.1. Teach everyone to dream (yes everyone) and make them come true;2. Have passion and believe that you can achieve3. Customers pay the bills...never forget that4. Work as a unified team5. Share the recognition6. Perfect practice prevent poor performance7. Communicate the magic in an easy to understand mannerIf these simple yet effective principles resonate for you then buy the book. Read...re-read...and take notes. This book is not a how to guide but it really does provide enough information and context to enable you to...
Those four simple words are at the root of the Disney business philosophy, established by Walt himself and carried on by Michael Eisner. I found this book to be both entertaining and informative. The business principles outlined by Capodagli and Jackson seem like simple, common sense - but bear repeating numerous times until more businesses adopt them. Principles like encouraging innovation (and even failure, since you learn how *not* to do something) ... building on the strengths of your employees (development plans instead of demeaning performance appraisals) ... all will make any business work better. I found numerous ideas here that I will be applying in my workplace as well as to my personal life. This is a must-read for any manager who wants to motivate his or her team to really excel -- and for any employee who wants to be his or her personal best.
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